Understanding markets and customers,
developing and implementing strategies –
these are the key elements of our
consultancy work
Competencies
Our competencies are based on many years of experience. Our consulting approach is holistic: We analyze quickly and clearly, develop individual strategies and comprehensible concepts, and implement them operationally throughout the company. We carry out our projects at all corporate and distribution levels such as headquarters, wholesale and retail. BCON competencies areRealignment of corporate strategy to permanent economic transformation
Among others:- Realignment of distribution network strategies in the sales, after-sales and e-mobility business.
- Development and piloting of digital market and customer-oriented sales formats and innovative standards with subsequent global rollout management.
- Development of growth strategies taking into account the corporate identity.
- Strategic repositioning of business units within corporate groups and change management.
Development of innovative and digital sales and marketing concepts
Among others:- Qualification and digital transformation of retail via tool box and e-mobility readiness.
- Creation of sales and marketing concepts for the implementation of the defined strategies and business models under design of the marketing mix
- Economic feasibility studies, implementation planning and assumption of tasks in product management
- Integration of performance management: Establishment and implementation of key performance indicator and early warning systems for effective control both at the overall company level and at the functional area level.
- Optimization of controlling processes to secure a growth path.
Ensuring digital and efficient processes
Among others:- Digital transformation and cost efficiency programs
- Optimizing process flows and increasing cost efficiency by implementing effective and digital measures in all areas of the company
- The focus is in particular on safeguarding superseding return targets.
Carrying out market / competition analyses and benchmarking
Among others:- Ongoing studies on the use of digital media, digitization of the customer journey and implementation of e-mobility concepts
- Carrying out market and competition analyses as well as target group and customer analyses with derivation of growth potentials.
- Benchmarking by addressing relevant companies. Support of the respective analyses by mystery shopping activities.
Agile and international project and rollout management for implementation
Among others:- Implementation of the growth strategy with standards and corporate identity in retail.
- Execution of international project management to control the operational implementation of strategies and concepts e.g. E-Mobility Readiness Program.
- Establish, train, lead and manage a field force for an area rollout at the wholesale and retail level.
- At the request of our customers, our consultants can also temporarily take on direct management functions within the company.